For the UAE, an accelerating decline in Ghaf trees and woodlands implies a loss in cultural and biological heritage. Goumbook wants to preserve its aesthetical, cultural and ecological significance and lead its conservation to undertake a public awareness drive aimed at protecting the wild Ghaf.

To help save the species, Goumbook and its local partners have launched the “Give a Ghaf” programme to raise public awareness about the Ghaf and its values, while encouraging people to plant them.